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The Business of Nachos
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Heroes of Nachos: Scholz Nacho Revolution Militia

July 15, 2019 Nachonomics

Let’s say that every Tuesday for the past 50 years you had visited the same restaurant and gotten an order of nachos. One order of nachos a week, 52 weeks a year, 50 years, that’s 2600 orders of nachos. Pretty impressive when it’s put like that. But what would happen if the restaurant decided to change their menu, and that change involved removing nachos from it entirely? Would you switch to ordering something else? Would you start going to a different restaurant that sold nachos? Or would you, like this certain group of Austinites, band together into the Nacho Liberation Forces and try to get them returned to the menu? You can guess what a group worthy of the “Heroes of Nachos” title would choose.

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In 2019 Tags Heroes of Nachos
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Heroes of Nachos: Trini Martinez

June 25, 2019 Nachonomics

What did you do for your twenty third birthday? I don't know for sure, but I'd bet probably something pretty stupid. I guarantee it wasn't filling a child's swimming pool with 25 bags of chip, 20 pounds of beans, 6 gallons of queso and 30 pounds of pico de gallo to create a pool of nachos. That is unless your name is Trini Martinez, and the particular one that made a pool of nachos as well.

Birthday idea 1: Keg. Lame. Birthday idea 2: Fill a kiddie pool with queso. Better, but like a 7, and we can make it a 9. Birthday idea 3: Fill a kiddie pool with nachos. And there's the money. "I was thinking 'aww, man, I should've just bought the keg,'" Martinez said. "But, everyone ate it, it was gone — gone by the end of the night [...] they were so stoked, they loved it." The words of a hero.

Some said they were "too soggy", or "unsanitary". Others on Youtube said they were "a germ and bacteria melting pot", or "bacteria nachos", or "While watch this is gross people pee and sneeze in the pool". Do you think Trini cared what they said? No, and that's why he is a nacho hero.

In 2019 Tags Video, Heroes of Nachos
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Nachonomics: ('na-cho-'na-miks)

noun. The branch of knowledge concerned with the production, consumption, and distribution of nachos.

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