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The Business of Nachos
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The Business of Nachos

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THE HORROR AT THE MEXICAN RESTAURANT: WHERE GUT-CRUNCHING, BONE-GRINDING TERROR IS ONLY THE APPETIZER

October 15, 2020 Nachonomics

WARNING: The following may not be suitable for children, adults with a history of heart or liver problems, women who are nursing, pregnant or may become pregnant.

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In 2020 Tags Essay
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Essay: In Defense of Simple Nachos

September 25, 2020 Nachonomics
Anayan Nachos

Everything these days needs to be fancier than in the past. Cell phones didn’t used to have a camera, and now they have a minimum of five. Razor blades used to just be a one bladed murder implement wielded by an orangutan, and now they have a minimum of five. Cars used to be horses. While improvements are good, sometimes the old ways are the best ways. Or at least equally delicious ways.

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Essay: The Rise of Seattle's Totchos

September 15, 2020 Derek Sotak

"Grigg Tater Tots Truck" by Gibchan

With the West Coast on fire and Seattle having its own… issues… recently, let’s look back on better days. Like the fantastic 2015 where Tater Totchos were all the rage and an exciting new thing on the scene. and not just expected at restaurants now. Man, times change right?

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Essay: The Nacho Donut

September 5, 2020 Derek Sotak

We recently found out that Mike’s Donut’s & Chicken in Kenosha, Wisconsin closed for good, with the goodbye quote of, “We believe the future is bright in downtown Kenosha and look forward to passing on the reins and watching this beautiful property develop into an entirely new concept over the next several months.” Not sure if that is still going to be the case now considering… well… 2020, but let us reflect back on the light shining in this darkness that is the Nacho Donut.

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Nacho TED Talks

July 25, 2020 Nachonomics

I was lying awake in bed one night thinking about nachos (which is how I spend most of my nights) when I wondered, “Is there a TED talk about nachos?” I didn’t check right then, because looking at your phone at night totally screws up your circadian rhythms, and then immediately forgot because… I didn’t check right then... Sometime later though I remembered, and then looked it up. Cool story huh? DON’T PRETEND THAT IT IS. No, this is a very NOT cool story because there is only ONE TED talk where nachos are involved, and technically it is a TEDx talk. What is wrong with this picture?

Let’s face it, even this one is a little light on the nachos. Sure, Mrs. Tierney here does a great job talking about introverted leadership, but who I want to hear from is her Grandfather talking about his “Precious Cargo”, i.e. possibly the best description for nachos I’ve heard in awhile. I get it, you need the nachos to get the asses in seats, but it wouldn’t have hurt to drop in Grandpa’s famous nacho recipe at the end of the talk for posterity sake? I don’t know the TED corporation’s stance on including recipes in their talks, but based on this “talks for foodies” playlist, I think they would have been ok with it.

Will this TED talk encourage more introverts to assume leadership rolls? Probably, but what would be an undoubtedly greater boon to the world would be it encouraging more Grandfathers to make nachos. If these nachos in turn promote a “you can do it” attitude, great, but even the worst case scenario, you have some nachos. And as we all know, having nachos is never truly a worst case scenario.

In 2020 Tags Essay
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Nachonomics: ('na-cho-'na-miks)

noun. The branch of knowledge concerned with the production, consumption, and distribution of nachos.

Book: Complete Nacho Knowledge Book: Complete Nacho Knowledge
Book: Complete Nacho Knowledge
$20.00

A copy of "The Field Guide to Nachos", "Nachos & You", and "Recipes from the Nachonomicon". This is literally and literately all the nacho knowledge you will ever require.

The Field Guide to Nachos, a pocket sized reference to the history, types, and background of the greatest of Mexican delicacies.

  • READ... The true story of how Ignacio Anaya created "The Nacho" in 1943.

  • LEARN... How nachos moved from Mexico and spread across America like shredded cheese melting across a pile of chips.

  • KNOW... the real difference between natural cheese versus pasteurized processed cheese product. It's terrifying.

  • DIFFERENTIATE... between kinds of popular nachos that are to be found in our modern restaurants.

Nachos & You, a pocket sized manual on, well, living your life the nacho way.

  • READ... The "true" story of how Gentleman Frank Liberto (Not to be confused with the upstanding Frank Liberto of Rico's or the Frank Liberto of Martin Luther King Jr. assassination infamy) created "The Nacho" in 1976. I say "true" because it is an obvious satire and parody.

  • LEARN... To pickle your own jalapenos for varying degrees of “fun” and “profit”, but more importantly bragging rights on being more artisinal than your friends.

  • KNOW... The science of creating nachos with circular chips as opposed to triangular chips and when to use each so as to not cause embarrassing cultural faux pas.

  • EXPERIENCE... The terror of “Nacho Fingers”, and the joy of curing yourself of them to avoid being ostracized by the community at large.

Recipes from the Nachonomicon, a pocket sized cookbook of all the finest types of nachos from throughout the ages, all now easily available at your fingertips.

  • READ... The History of the Nachonomicon and how it became the blueprint for all the nachos you know and love today!

  • LEARN... How to cook the finest examples of each member of the nacho family from "Artisanal" to "Single Serving." (There's no general type of nacho that begins with "Z" so that's as good as it gets alphabet wise, and I wouldn't want to trick you into thinking there was a type of called "ZBBQ Nachos" or something.)

  • KNOW... The joy that comes of making you, or a loved one, a delicious meal of nachos that will both satiate your hunger and allow you to know the true satisfaction of being able to provide the sustenance to keep a human being alive.

  • TASTE... Nachos, and lots of them, once you make them of course.

With these three books, you can feel secure in the knowledge that you'll be able to give a T.E.D. talk on every single aspect of nachos. Probably closer to three T.E.D. talks as a matter of fact! Do they even let you do that? I don't know, but with nacho knowledge like yours you will undoubtedly be the first!

US SHIPPING ONLY

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  • T'was The Nacho Before Christmas (11)
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